Quality Track International

Group Sales Market Intelligence

Challenging market conditions intensify the need for good competitive
intelligence. GroupMetrix is designed to uncover competitor pricing and selling
strategy.

GroupMetrix

Rates Obtained
During the GroupMetrix shopping process, all the rates that would pertain to a group sale are acquired. This includes: Sleeping rooms, Meeting Space, Catering, Internet Access and Audio Visual Equipment.

The GroupMetrix “Aggressive” Price-Shopping Methodology

The Sales Department at each property in a competitive set is shopped for specific meeting parameters. Once the quotation has been obtained, a follow-up “price-challenge” is made seeking lower prices.  When a reduced follow-up quote is obtained, the GroupMetrix Report is sent by email showing the initial rates offered and the rates offered after price pressure was applied. GroupMetrix reports include 2 sets of shops for each of 4 competitors every month.


*Reduced pricing is available for clusters with multiple properties that share
common competitors in a single consolidated competitive set.

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